Renata Christen is a business strategist, with a foundation in philosophy, social change and research. Her work is dedicated to driving paradigm shifts and creating meaningful impact in the way we experience the world.

Supported the commercialization of innovative food varieties and the build-out of a fully integrated supply chain, from seed to fruit. Responsibilities include: roadmapping, cross-functional team management, market research, produce spec sheet development, product planning
Responsible for all e-commerce sales and digital marketing. Work with Klaviyo and Shopify
Since 2020, overseeing compliance with organic certification standards for both e-commerce and branded produce. Routinely manages quality checks to ensure product integrity and reporting

Managed the product pipeline from breeder conversations, to R&D evaluations, to finished seed packet for e-commerce sale
Network manager overseeing 100 national grower and chef partners that provide pre-commercial trial data to Row 7. Oversaw community engagement on social media, through newsletters & webinars; daily conversation with strategic partners from diverse segments of the food system (farmers, gardeners, chefs and plant breeders)
2021-2023: managed all aspects of product procurement, creating an innovative program to support organic farmers interested in becoming seed producers. Handled all production forecasts, contracts, testing, supply and negotiations

Worked with a team of engineers to create better digital tools for data collection and analysis.
Gathered input from global businesses to inform product usability. Created personas, wire frames and prototypes. Organized stakeholder roundtable sessions and engaged with company leaders for data collection and reporting
Conducted research and developed publications that measured company activity against industry standards, with an aim toward alignment with the Sustainable Development Goals (SDGs)

Managed a four-year Clif Bar Foundation grant to build out educational resources and community initiatives nationwide
Managed all on and off-site all fundraising and educational events and workshops from 2013-2015. Several of these events were participatory and supported varietal data collection for the organization's conservation program
Copywriter for the non-profit's membership publication, seed catalog, promotional materials, website and blog

Managed a three-day annual event with fundraising revenue of $750k, and all workshops and events in 2012
Product procurement for all conferences and events in 2012, including the creation, sourcing and budgeting for menus
Database and website management

Created videos and web content for educational purposes; video instructor for staff and constituents
Conducted city-wide research to study the impact of community gardens on households
Copywriting and editing for publications, presentations, agendas, press releases and internal documents, among others